Communication Design 2
Keywords Local theatre, non-profit identity
Persona is a non-profit local community theatre group that hosts a variety of local plays and theatrical performances in Big Rapids, allowing the public to volunteers as stars, actors, and talent.
From its start, Persona has had a positive impact and success on the area. People enjoy watching the plays that are put on, and enjoy seeing their friends and family do things that they didn’t know they could do.
Since 1981 Persona provides the community the chance to be a star or work behind the scenes of any production they put on. The group gives people a positive way to have fun together, and audience members enjoy the show.
Each play is completely different from the other, and is for all ages & audiences. With this, appeal for Persona can be marketed towards a wide demographic.