• Class
  Design Project Center
  
  Year
  2011
  
  Client
  Student Advancement Foundation
  Grand Rapids, Michigan
  
  Keywords
  Fundraising, brand collateral

• Students Katie Bell
  Benjamin Bialek
  Scott Deca
  Samantha Martin
  Lynn Overmyer
  
  Instuctors William Culpepper
  Alison Popp

The Student Advancement Foundation of Grand Rapids, Michigan ask students in the Design Project Center to design the collateral for their annual event MindShare. This Fundraising event to raise money for the students of Grand Rapids Public Schools, required save-the-date postcards, invitations, RSVPs, programs, pledge cards and various environmental graphics including banners, way finding and t-shirts.

Students created stars and constellations to use their ability to shine were chosen to support the concept of Brighter Together. The gathering of multiple stars, which shine brighter together, represents the strength achieved when students and community members work together.